Beth at Plum and June has become a dear friend of mine ever since I discovered her Let’s Get Acquainted Blog Hop last year. She has asked me to write an advice post for her 2013 New Blogger Blog Hop. There has already been great advice for starting a blog written by Heidi at Fabric Mutt and about blog photography by Tessa at the Sewing Chick. If you haven’t read them, check them out!
A lot of what I tell you is going to be reiteration, but they are all things that I have found to be true, and I don’t think they can be repeated enough! So, without further ado, here is my list of what I have learned over my years of blogging.
It Doesn’t All Happen Overnight
My blog has evolved over the past 4 years into something that feels very truthful to who I am as a person and a crafter. It wasn’t that way at first and it took time to develop my voice, the focus of my blog and it’s overall design (which will always be a work in progress). Don’t rush it. It will happen eventually.
Know Who Your Audience Is
Are you writing your blog for other crafters, or for family and friends? I go to sewing blogs to be inspired. This may sound harsh, but I don’t want to read an entire post about your dog’s medical procedures, or look at five posts in a row full of vacation photos. Your blog doesn’t need to be all rainbows all the time and all crafting all the time, but 95% of it should be.
Add a Personal Touch
This may sound contradictory to my last statement, but really it isn’t! There is TMI and then there is personalizing your blog to draw your audience in. Add a photo of yourself on your homepage and make it easy for your readers to find your first name. Have an “About Me” page that where the audience can read a little bit more about you and a few interesting tidbits that make you different from all the other bloggers.
Take Great Photos and Learn To Edit Them
No matter how amazing your creations are, if your photos are poor, people won’t come back to your blog. There are great tutorials out there for taking better photos. Check out the post Tessa just wrote and the one Holly at Bijou Lovely wrote for last year’s blog hop. Every photo I upload has been cropped, resized, sharpened, and sometimes I adjust the exposure and saturation.
Make sure you respond to comments, and in turn, comment on other blogs. This is how you network, which will eventually lead to other opportunities such as blog hops and better yet, new friends!. Also, if you don’t have Instagram, get it! That is the place to be right now if you want to build your social crafting network. I love seeing everyone’s progress photos and getting to comment on them in real time. Instagram may be the death of blogs…or at least change the definition of what is post-worthy. Time will tell, but don’t be caught on the outside.
Don’t Sweat It
We can’t all be as prolific as some of those rockstar sewing/quilting bloggers out there who post a gorgeous, finished project everyday. Don’t ever worry about having projects to show every week. Concentrate on quality content. Blog because you have created something you love, don’t create something so that you have something to blog. I would rather see 1 or 2 beautifully photographed, well-written and visually inspiring posts a week than a mediocre post everyday. Lastly, never apologize for being delinquent in posting. Everyone else is busy with their lives and they probably didn’t even notice that you were gone. What they WILL notice is the stunning quilt that you have been lovingly taking your time working on for weeks.
So that’s it! Thanks for stopping by and I hope to see you around these parts again.